Privacy Policy

Last Updated: 01 September 2025

Effective for: United States (current), with provisions for future EU (GDPR) and Asian market compliance.

Welcome to Pawsomefy ("we," "us," or "our"), operating via femmshoppe.com (the "Site") on Shopify. We respect your privacy and are committed to protecting your personal data globally. This policy explains how we collect, use, and safeguard your information.

By using our Site, you agree to this policy. For EU/UK users, this policy complies with the General Data Protection Regulation (GDPR).


1. Information We Collect

A. Personal Information You Provide

  • Identifiers: Name, email, phone number, shipping/billing address
  • Commercial Data: Order history, wish lists, customer support chats
  • Payment Information: Processed securely via Shopify Payments/PayPal (we do not store full credit card numbers)
  • Voluntary Data: Product reviews, survey responses

B. Automatically Collected Data (via Shopify & Third Parties)

  • Device/Usage Data: IP address, browser type, cookies (see Section 4)
  • Location Data: Country/region for tax/shipping (approximate via IP)
  • Analytics: Google Analytics, Shopify Reports (purchase trends, page visits)


2. How We Use Your Data

Purpose Legal Basis (EU)
Process orders & payments Contractual
Ship products (carriers: USPS, DHL, etc.) Legitimate interest
Fraud prevention Legal obligation
Email/SMS marketing (with consent) Consent
Improve website experience Legitimate interest

US Customers: We may send promotional emails (opt-out anytime via unsubscribe link).
Future EU/Asia Customers: We will obtain explicit consent for marketing.


3. Data Sharing & Third Parties

We share data only as necessary with:

  • Shopify: Hosts our store and processes data per their Privacy Policy.
  • Payment Processors: Shopify Payments, PayPal, Stripe (PCI-DSS compliant).
  • Shipping Partners: USPS, FedEx, DHL (for delivery).
  • Marketing Tools: Klaviyo (email), Facebook/Instagram ads (retargeting pixels).

No sale of personal data (CCPA compliance).


4. Cookies & Tracking

We use:

  • Necessary Cookies: Session/login functionality (Shopify required).
  • Analytics Cookies: Google Analytics, Shopify Reports.
  • Marketing Cookies: Facebook Pixel (for ads).

EU/UK Users: We will implement a cookie consent banner (prior consent for non-essential cookies).


5. International Data Transfers

  • US Operations: Data stored in Shopify’s US servers.
  • Future EU/Asia Compliance: Will use Shopify’s GDPR tools (Standard Contractual Clauses) for lawful transfers.


6. Your Rights

Region Rights How to Exercise
All Users Access, correct, delete data Email pawsomefy@gmail.com
EU (GDPR) Data portability, withdraw consent Submit a request
California (CCPA) Opt-out of data "sales" Click "Do Not Sell My Info" (future)
Asia (e.g., PDPA) Request erasure Contact us

Response Time: 30 days (or as required by local law).


7. Data Retention

We retain data:

  • Orders: 4 years (tax/legal compliance).
  • Marketing Lists: Until unsubscribe request.
  • Inactive Accounts: Deleted after 2 years.


8. Children’s Privacy

Our Site is not for children under 13 (16 in EU). We do not knowingly collect their data.


9. Security Measures

  • Shopify’s SSL encryption for all data.
  • Regular security audits of third-party tools.
  • Staff training on data protection.


10. Policy Updates

We will notify users of material changes via:

  • Email (for account holders).
  • Site banner (for 30 days post-update).


11. Contact Us

For privacy requests or questions:
📧 Email: pawsomefy@gmail.com
🌐 Website: femmshoppe.com